Party at Home: The Rise of Nigeria’s Hometainment Culture

What’s up, Lagos party people? I know it’s been a minute since I wrote to you about the happenings in the Naija nightlife space. I have been indoors, cooking some cool stuff (which I will reveal soon). However, I have not stopped being in the groove. You know me, Lagos boy to the core, no dulling. So for the last two weeks being indoors, I’ve been doing what I’ll call Hometainment (home + entertainment).

First time I saw hometainment was during the pandemic in 2020; clubs were shut down, and people were inside and bored. Then one evening, I saw on Instagram Live an influencer bopping to some new releases in his house. Blue and red lights, his gorgeous girl, smokes, bottles of Henny and Black Barrel. People trooped in to join the live, and bopping to his music as well. It was virtual partying. Perfect Hometainmnent!

Next time I saw it again, it was with my introverted friend. You know what it’s like when you want to party, but you are an inside-boy and can’t stress to get up, + people tire you easily. This is my guy, Fred, cool smart tech guy… I get to his house, and he is on some zoom-ish with over 100 of his geeky friends all dancing and moving to some real dark, metal music. Similar scenes with the pandemic period: smoke, drinks, girls, people joining digitally.

So last week was my turn, and even though I have been busy cooking, I have still gotten cool online with my real homeboys. My 64 inch screen shows my boys online in their spaces, my drinks delivered by naijaliquor.com, my self-rolled blunt, and my speaker spitting hard naija jams.

In my opinion, the rise of hometainment culture has been a fascinating phenomenon to witness. It’s a testament to how technology and innovation can bring people together, even when physical distance is necessary. Hometainment has allowed us to experience the joy of socialising and partying in new ways, and it has opened up opportunities for creativity and expression that we might not have explored otherwise.

In my view, one of the most appealing aspects of hometainment, entertainment is its accessibility. You don’t have to be a wealthy socialite or a celebrity to throw an epic party. With just a few tools and some creativity, you can create an unforgettable experience right in the comfort of your own home. Plus, hometainment is customisable; you have control over the guest list, the music, and the ambiance.

Another advantage of hometainment is its affordability. Going out to clubs and bars can be expensive, especially when you factor in transportation, cover charges, and overpriced drinks. But with hometainment, you can cut costs and still have a great time. Ordering drinks from a reliable online liquor store like naijaliquor.com, for example, can help you save money while still enjoying quality beverages.

So, whether you’re hosting a small get-together or a big bash, hometainment is a good option to go with. Just make sure you have some quality sound, lively social media connections, and enough drinks to really set the mood. And don’t forget to share the fun with your friends on Instagram!

Let’s keep the party going strong, Lagos!

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